Nicole Brown VP, Operations & Partnerships - Culinary Tourism Alliance

Nicole is a collaborative leader who believes food is a powerful way to connect people and places. With more than a decade of experience in tourism, marketing, and partnership development, she brings both creative energy and operational expertise to her work. Before joining the Culinary Tourism Alliance, Nicole helped shape award-winning experiences with organizations including Explore Waterloo Region, Huronia Historical Parks, and Kitchener-Waterloo Oktoberfest. As VP of Operations & Partnerships, she guides projects, fosters strategic relationships, and ensures the CTA’s work supports sustainable growth for communities across Canada. Nicole also serves on the Board of Directors for Attractions Ontario and the Tourism Industry Association of Canada.

Established in 2006, the Culinary Tourism Alliance is a national, membership-based not-for-profit organization. We work with our member communities to grow food tourism in their destinations through our destination development services, consumer marketing channels, and our various programs and events.